Using Social Intelligence to Measure Sponsorship: 

"Euro 2016"


Watch our on-demand webinar to learn how to measure sponsorship ROI with Visual & Text Social Intelligence

For decades brands have struggled to fully measure the ROI of their investment dollars dedicated to corporate sponsorships. Social media has changed the sponsorship landscape - putting brand messaging at the forefront of personal communication. With millions of conversations happening simultaneously around the world, how can brands leverage the power of Visual and Text Social Intelligence to gauge the effectiveness of their sponsorships?

In this on-demand webinar, social data experts from Synthesio and Ditto Labs will teach you:

  • How to calculate the value of sponsorship using Visual and Text Social Intelligence
  • Which corporate sponsors at The Euro 2016 got the most value from their sponsorship activity
  • Social Intelligence strategies with Visual and Text Social Listening that will help your brand get better value from your sponsorships

Watch On-Demand:

 

Greg Roth

Director of Product Marketing

Synthesio

As the Director of Product Marketing, Greg contributes to Synthesio's marketing strategies, as well as accelerating marketing and sales enablement initiatives. He provides leadership and support for Synthesio's marketing team. As a pioneer in the social SaaS space, he has spent the last ten years educating brands and agencies on strategic best practices and the power of data-driven social marketing. Greg has expanded the breadth of his career skills by consulting for Fortune 500 companies and start-ups within the social and mobile landscape.


Julia Kim

VP of Client Services

Ditto Labs

Julia Kim heads up Client Services at Ditto, the top provider of visual search for social. Julia is an operations leader with more than 10 years of experience building successful partnerships and exceeding expectations for clients like American Express, Citibank, Novartis and Thomson Reuters. Social media is increasingly visual. But brands can’t listen to photos. Proprietary image recognition from Ditto discovers and tags brands, scenes and objects in the daily torrent of photos people share on social media for customer insights and engagement. Learn more at ditto.us.com.


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