Learn How to Calculate Your Brand's Media Value

Media Value is a simple way to see the total performance or engagement achieved on a post either by a company’s owned account or by a consumer’s or an influencer’s account. In this guide, we’ll take you step by step through three different ways to leverage Social Intelligence for calculating your company’s Media Value.

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IpsosSynthesio was acquired by Ipsos in 2018, and remains a standalone Ipsos company. Ipsos was founded in 1975, has 18,000 employees, and is the leader in market research and consumer insights. Combined, Synthesio and Ipsos deliver world-class technology and services for Social Media Intelligence.

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Synthesio is trusted by global brands including ...

Aetna
Bacardi
Intuit
MasterCard
Subway
Toyota