Fuel Your Asia-Pacific Marketing Strategies with Profiler Audience Insights

Synthesio Profiler surfaces data from your target audience’s internet habits to produce granular personas filled with details about your customer’s interests and brand affinities, to give you a 360-degree view of the people who matter most to your brand.

  • Did you know that Generation X Males from India prefer Puma to both Nike and Adidas?

  • Did you know that Generation X Males from Indonesia prefer Heineken to domestically brewed beer?

  • Did you know that female Gen-Xers from Australia are more likely to work in computer science & mathematics than sports & entertainment?

Download the full audience analysis report to see how we used Profiler to uncover key audience insights for Generation X characteristics in Australia, Singapore, India, and Indonesia.

Insights Provided by Ipsos

IpsosSynthesio was acquired by Ipsos in 2018, and remains a standalone Ipsos company. Ipsos was founded in 1975, has 18,000 employees, and is the leader in market research and consumer insights. Combined, Synthesio and Ipsos deliver world-class technology and services for Social Media Intelligence.

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