Just listening to social media is not enough anymore, you need to now have Social Intelligence. Most businesses understand the importance of social media in their marketing, customer service and sales efforts, however, they still struggle to capture and analyze all the rich information and insights that the massive social data landscape provides. But, even with all this data at your fingertips, what can you do with it?
In our on-demand webinar, Synthesio and a guest from Forrester will discuss the current landscape of the Social Listening industry, and how it is evolving from Social Listening to Social Intelligence, to help brands get ahead of the game and stay there - with the right measurement strategies and technologies.
Watch our webinar to learn how to:
- Evolve from Social Listening to Social Intelligence
- Create KPIs that will connect social to business impact
- Identify and measure each stage of the customer life cycle
- Develop a marketing ecosystem which will effectively correlate and distribute social data across the enterprise