Celcom was one of the first telecommunications companies to obtain a cellular phone license in Malaysia, and the oldest, largest, and most well-established mobile telecommunications provider in the APAC region.
Celcom came to Synthesio looking to improve their business and take their social and digital strategy to the next level, so in 2017 they began an extensive digital transformation. Throughout this process, social media became a more integral part of their overall marketing strategy. Download our case study to learn how Celcom improved their social media measurement.
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