The Power of Two: Synthesio & Khoros
Providing Scalable Business Value
More than 80% of consumers choose to interact with companies through social channels. Their activity spans virtually every type of interaction – from product research to customer service to community participation.
Businesses today need to be engaged in social conversations. Opportunistic companies have expanded social communication across every brand, business function, and geography. These companies have recognized that managing social media at scale is becoming complex due to the growth of internal stakeholders, social media accounts and customer conversations. The Solution: Synthesio + Khoros Integration
Combine best-in-class Social Listening and Analytics with best-in-class Engagement and Publishing.
- Listen to the extended social web and engage with more communities
- Identify more sales opportunities and pursue them efficiently
- Find more customer care requests and respond to them in a timely and effective manner
- Gain more competitive insights and engage strategically
Insights Provided by Ipsos
Synthesio was acquired by Ipsos in 2018, and remains a standalone Ipsos company. Ipsos was founded in 1975, has 18,000 employees, and is the leader in market research and consumer insights. Combined, Synthesio and Ipsos deliver world-class technology and services for Social Media Intelligence.
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