Avoid Social Chimpery

Marketing relies on metrics, and without the right data there is no way to build an effective campaign. Numbers help justify every campaign, decision and plan that a marketer implements. Why is it, then, that so many marketers are running blindly instead of carefully planning and targeting their campaigns?

Deliver social insights to key stakeholders in their businesses in real time
Integrate their entire team to make data flow seamlessly across the enterprise
Break the silos down within their organization to manage the 360-degree customer journey

Synthesio, named the leader in a 2014 report looking at global Social Intelligence platforms. Used by some of the world's top brands, and the agencies that support them, Synthesio is the framework for building social intelligence that provides real business results. Whether an organization's social team is built within Marketing or crosses multiple departments, business units or geographies, Synthesio helps teams listen to, and analyze, consumer conversations across social and mainstream media within one platform. Founded in 2006, Synthesio has offices in New York, Paris, London, and Singapore.

AVOID SOCIAL CHIMPERY

Stop Flinging Crap and Start Building Quality Campaigns