6 Questions About Social Media Monitoring You Were Too Embarrassed to Ask

For many of us, social media monitoring has become a part of our daily lives – brands are turning to social media monitoring for crisis management, lead generation, customer service, real-time marketing and more. But do you really know how your social listening tool is finding and classifying conversations about your brand? There’s a lot going on behind the scenes to help you with your social media strategy.

It’s important to understand what’s going on behind the scenes with your monitoring solution, to make an educated decision on which tool to go with based on your needs – and to fully utilize and leverage the power of your listening technology.

Download our guide to find the most basic answers to your most basic questions about social media monitoring; written so that anyone without a computer science degree can understand it.

About Synthesio

Synthesio, named the leader in a 2014 report looking at global Social Intelligence platforms. Used by some of the world's top brands, and the agencies that support them, Synthesio is the framework for building social intelligence that provides real business results. Whether an organization's social team is built within Marketing or crosses multiple departments, business units or geographies, Synthesio helps teams listen to, and analyze, consumer conversations across social and mainstream media within one platform. Founded in 2006, Synthesio has offices in New York, Paris, London, and Singapore.

6 QUESTIONS ABOUT SOCIAL MEDIA MONITORING YOU WERE TOO EMBARRASSED TO ASK

About Synthesio